Cut Flower Production and Business Resources

Videos from Extension experts, plus practical tools and guides for cut flower growers

Jesse Wright, Agricultural Business Management Field Specialist and Jonathan Ebba,Landscape & Greenhouse Field Specialist

  • cut flowers in bunches for sale

UNH Extension has offered a number of programs for cut flower growers in recent years, and several of those presentations and tools are available to revisit anytime. We’ve gathered them here in one place, with resources on growing and marketing cut flowers, crop scheduling, costing and pricing, fertility management, fertilizer calculations, and sales forecasting. 

Bookmark this page and come back when one of these questions comes up on your farm. 

Cut Flower Scheduling  

Planning when a crop will be ready for harvest is an important part of matching production with your markets. This short video demonstrates how to schedule a cut flower crop with the end in mind. 

Cut Flower Costing & Pricing 

What does it actually cost to produce a cut flower crop? This video demonstrates how to assign costs to cut flower crops and use that information to help set prices and predict profitability. 

Fertility for Cut Flowers 

Growing cut flowers at a commercial scale requires a different approach to fertility management than gardening. In this webinar, UNH Extension’s Jonathan Ebba explains how to understand fertilizer recommendations, translate those recommendations into actual amounts of fertilizer product to apply, and consider different fertilizer application methods for the farm. 

Calculating Fertilizer Applications 

Need help getting from a soil test recommendation to the amount of fertilizer you actually need? 

This shorter companion video walks through how to take a fertilizer recommendation from a soil test and convert it into the amount of fertilizer product to apply. It can be used alongside the full Fertility for Cut Flowers webinar or on its own when you need a refresher on the calculation. 

Producing and Marketing Cut Flowers on a Small Scale 

Locally grown flowers have grown in popularity across the Northeast. In this recorded webinar, UNH Cooperative Extension field specialists discuss trends in cut flower production and marketing, and New Hampshire flower farmers share how they produce and market flowers as part of profitable farm enterprises. 

This webinar was originally offered as part of UNH Extension’s Small-Scale Growing & Marketing for Beginning Farmers series. 

Sales Forecasting Tools 

Sales forecasting can help growers move beyond guessing when considering a new product, expanding production, or entering a new market. 

UNH Extension’s Sales Forecasting for Agricultural Businesses guide walks through the market research needed to estimate what portion of a market a farm may reasonably capture. Questions include who your potential customers are, how much they may buy, what they may be willing to pay, which market outlets you could use, and who your competitors are. 

The companion Sales Forecasting Workbook is an Excel tool designed to help farmers forecast sales for up to five products. It uses factors including geographic sales area, potential customers, expected purchases, competitors, and market share. 

More Resources for Cut Flower Growers 

UNH Cooperative Extension continues to develop research-based information, tools, and educational programs for commercial cut flower growers in New Hampshire and across the region. 

Explore additional resources tagged Cut Flowers for information on production, farm business management, marketing and sales, soil fertility, pest management, and upcoming educational opportunities. 

Other Regional Extension Resources 

Cut flower growers can also find research-based production and business information from Extension programs across New England. 

These regional Extension resources can be useful complements to UNH Extension programming, particularly when you are looking for crop-specific production information or additional perspectives on growing flowers in the Northeast. 

To stay up to date with upcoming producer events, be sure to subscribe to UNH Extension’s monthly Food & Agriculture newsletter. 

Author(s)

Field Specialist in Agricultural Business Management in Rockingham County.
Phone: (603) 862-7112
Office: Cooperative Extension - Rockingham County, Rockingham County,