Agricultural Marketing & Sales

  • vegetables displayed in the market

In agriculture, generating revenue and attracting customers is complex and can feel overwhelming. Skills in sales and marketing are as vital to any farm business as soil fertility or pasture management. Our Agricultural Business Management team is here to help farms navigate the ever-evolving landscape of agricultural marketing with confidence. Our goal is to provide you with actionable insights that honor the challenges and opportunities unique to your farm.


Articles

An accurate and up-to-date Google Business™ Profile is a free, essential marketing tool for all farm businesses
An accurate and up-to-date Google Business™ Profile is a free, essential marketing tool for all farm businesses Learn More
Tips for farms on optimizing and engaging with their Google Business™ Profile throughout the year
Learn how to boost your Google Business™ Profile by engaging with customers, posting updates, and leveraging Business Profile insights. Learn More
Advice on developing helpful end of year surveys
With summer CSAs ending and markets shifting to winter hours, autumn is a great time for farms to gather feedback from customers on their experience t... Learn More

Events

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Resources

Our Farmers are Struggling, Farmer mental health challenges can result in loss of life, reduced ability to perform farm duties, lowered farmer quality... Learn More
Learn about the powerful Google Business™ Profile with step-by-step instructions to claim, manage and edit your business listing. Learn More
Cultivating Farm Experiences is a four-part Zoom webinar series that examines agritourism. Each session focuses on the different aspects of incorporat... Learn More